kitchen design and layout definition

welcome everybody i have some great guests theyre also great friends of mine im excitedto introduce them first ill introduce laura vitale the greatcheff of youtube ive been watching her for a long time laurasbeen making youtube videos since what about 2010 shesgot all kinds of recipes she is joined by her husband joevitale though hes not on the camera he does have just asmany responsibilities and hes working hard behind the camera atthe computer to bring laura in the kitchen to youtube so i justwant to uh introduce

them thank you guys for being oh here withme thank you for having us this is really exciting yeah yeah im honoredto have you guys and hopefully that was a good introductionbut uh is there anything you guys wanna add to that like maybe explainto the audience something maybe i dont know about you guysor you know what you guys do outside of youtube aswellwell i mostly do of course i mostly focus on my youtube channelbut as some some of you knowï¿½ sorry i have like an ahair in my eyeï¿½ um as some of you know you know ive also youknow hosted a

couple of tv ive been on a couple of tv showsi hosted my own tv show for cooking channel ive gone intobook writing cookbook writing which has been insane excitinguh crazy busy project i never thought that i woulddo um so yeah kind of in a nuttshell were were daveling in alittle bit of everything yeah totally yeah and and you know one reasoni didnt even mention all that stuff is because i reallyrespect and feel you know what you do on youtube is even so much biggerthan the other things that you guys are pursuing but obviouslythose things

are things that you know anybody would beproud to do but you know what youve got what youve got onyoutube your channel how many views i think you guys havelike close to a thousand videos on youtube yeah right thatscrazy to be able to say you have that and to havea thousand cooking videos you know like thats crazy so thankyou so much joe is there anything you wanna mention no actuallyi i just you dont see me on on her main channel imbehind the camera editing working on getting things uploadedwebsite

design i do help a lot with the social mediaand all that but um yeah its almost a thousand cooking videosplus we have the secondary channels as well yeah tell mehow you got into cooking laura and how you got into foodin general well i was born in italy and i was raisedthere til i was 12 years old and i moved to the us kinda ubruptlyit wasnt supposed to be a move i was supposed to comehere to visit so it was kind of like an ubrupt move um andwasnt really prepared most of my family was still backhome i was living with

my dad and um you know i didnt speak the languagei didnt understand anyone i didnt understand anythingalthough i was very determined to learn and in less than3 months i could learn i could read and write english and speak thatsawesome thats crazy i was very determined but for me cookingstarted at a really young age and not for the reason whya lot of kids cook nowadays a lot of kids nowadays cook becauseits such a fun hobby its fun to do its really fun to be creativeum its also a great way to impress someone its through cookingï¿½ especially

when youre a guy cooking for a girl rightright im impressed when you cook because i know how much passionyou put behind it so you know but thats not the reason whyi started cooking i started cooking at such a young age becauseone i had a family to feed my stepmom and my dad were workingso i would make dinner at home even though i was only 12 yearsold but really i turned to cooking because i was very homesickand i couldnt figure out how to connect to my home because it was so far so itwas over a conversation with my grandmother telling me what she wasmaking for supper

i was crying crying and crying and she saidlook i was saying oh i miss your sauce i miss it so much shewas telling me why dont you make it so i kind of wrote downthe ingredients i wrote down the proccess i started and ias cliche as it might sound once i started to smell that familiarscent it was like a part of my heart was put back together i couldjust feel myself closer to my family once i figured out that throughcooking i could feel connected to a place and a home i was i youcouldnt stop me i cooked all day every day and ive been cookingevery day since

so that's my love affair with food is not somuch about creativity and impressing someone but its about how youcan make someone feel you know if you walk into my homeyou never go hungry because cooking for someone is my way of showinghow much i care for you um how much ive missed you youknow its my way of showing my love for people is throughfood so thats where my love of cooking came from and thats wheni started cooking and ive been doing it ever since joe you are justlike the luckiest guy ever to have someone like that cooking for youthats awesome and you know

and dont get me wrong judy does cook for mea lot but i love what youre saying about cooking like you know when peoplethink about some of their favorite dishes they talk about thedishes that their mother cooked for them right or that they grew upwith and i can feel just from your explanation how you got startedwhen you cook food you really want people to like enjoy that foodand feel loved really which sounds kinda cliche but its true thats whatyoure saying exactly you know my my grandmother has said my wholelife she used to say even when we were children there isno expression you

cant you cant show through food theres noexpressionï¿½ i mean she used to sayits hard to describe to translateinto english but she would say these were the explanationsthese were the examples if its your birthday you automaticallyget your favorite meal if your dog died you get something to makeyou feel better if you got a promotion at work you get a celebratorymeal so really no matter what the ocassion theres something the foodjust does something to celebrate it so thats something that i i liveby and to me i mean even when we first moved here and the house wasim telling you nowhere

near ready to even have guests here we hada folding table and chairs uh people came in i started cooking and thehouse started to feel like a home sort of quick going quicker throughoutjust doing that ï¿½ yeah totally and obviously your love and your passionfor food is why laura in the kitchen is what it is can youtell me about maybe the start of you youtube channel and like thestory behind you guys getting from 0 subscriber to nearly 2 millionjoe maybe you could chime in tell me about you know how that startedand you know how it evolved to where you guys are at nowwe actually met in her

dads restaurants in one of his restaurantswhich is across the street where i was working at the time and uh therestaurant closed how long after we met maybe a year about a yearabout a year after we met the restaurant closed she came to workfor my brother and i at our family business she said this isï¿½this is more of a job its not really a career i mean ill do it ill go within everyday but this is not really what i wanna do i wanna go back inthe kitchen this i want cooking to be my career and so we actuallylooked at reopening the restaurant we looked at other locations theeconomy tanked it was

a bad time to be looking at more of a restaurantbusiness model and so she says well how about a cook book id love towrite a cook book i said yeah you can do that you can selfpublisha book nobody knows who you are youll probably spend all yourlifesavings on a thousand copies that will sit in your basement and -that will collect water - that will collect water or dust you mightsell like 10 copies to your friends and i dont know what youre gonna dowith the other 990 so we kinda we scratched that one off thelist she said id love to have a tv show i said alright get in lineno i said id love to have

a cooking show a cooking show and i said getin line cause i think the rest of the world would wanna have a cookingshow too and then at the time we were renovating our house whichwas an old family house that was already in my family and isaid look why dont we do something crazy why dont we build a studioin the basement that we have here and worst case you end up withtho kitchens like every italian womans dream right and who wouldntwant that when you go to sell the house you have the motherinlawsuite yup so then we built it and it took years before we actuallyshot the first the first

episode it was like a year i wanted no i wantedno part of it really i thought he was nuts i thought people weregonna make fun of me you know i never had any camera presence soi didnt know if i was gonna tank umï¿½ i just really wanted no part ofit because this was another reason why i didnt its because the world was so fullof amazingly trained cheffs i thought im an amateur im not trained i meani make no apologies for it but i didnt go to culinary school im nota cheff im just someone who has a love affair with the meaning of thekitchen and it being the heart of the home that doesnt doesnt translate wellon camera how do you make

someone feel connected to someone throughthat um and he just twisted my arm and just everyday he yeah there wasï¿½would just kind of nudge me good for you good for you one night aftera glass of wine i was like fine ill give it a try whatever so that waswhen i first met her and she was in the restaurant i would tell her theressomething about you that draws people in the way the restaurant wasset up was it was an open kitchen with a glass wall halfwall betweenher and the audience basically the cu the customers and i used to say everybodywho comes in here wants to watch you i wanna watch you everytimeyou tell a story i cant

look away i just wanna hear more about thestory and i used to say you have this thing youre like a star and everybodywants to just keep you going so it turns out i wasnt wrong so herewe are and and so now actually its funny because were now 5 yearsin and we finally go into writing the cook book i mean it was it wasthe original intent was to build an audience so wed have an audiencefor the book and you know and now here we are and just we never realizedthe power of what we were doing online was that we kind of saidoh well you dont even have to rush into writing your book because youreloving what youre doing so

much if you love what you do you never worka day in your life i think thats how the phrase goes yeah and thats whyits just its its just fun every day is fun yeah i would definitelysay you guys are some of the most commited people i met when it comesto starting a youtube channel to like literally have a kitchen dedicatedto have a cooking show before you even have any subscribers evenwith the doubts you had laura even if joe was like in your cornerthats still a pretty ballsy thing to do and ive always looked up to you guysfor that i tell that to verybody its like you know they had a kitchenready for a cooking

show before they even had a significant amountof subscribers thats awesome now even with that being said andlaura obviously youre great in the kitchen and joe um you understoodthat she could do something with this theres probably a lotof strategies for growth for views um knowing that in 4 years you guysreached a million and last year you reached almost your second millionwhat are some of the strategies or things that you guys did umoutside of the cooking that helped you grow your channel both subscribersand views i would say a lot of it has to do with think throughahead of time what it is that

your goal is from day one we knew we wantedthis to be a cooking channel and that was it we didnt want it tobe a variety channel and i know variety channels work for some categoriesso i cant speak for everybody but this worked for us if we wereto have our first 100 videos to be cooking videos then our one 101 videowas a vlog video or a beauty video or a style video which the audiencewas requesting a lot of that type of video if we had put that on that channelthere was a good chance that we would lose subscribers momentum and intereston that channel because lets say it was a style or beauty video onthe main channel the male audience

would just be not interested in it and sothey may unsubscribe or they just may not be choose to view your next uploadwhich is cooking again just because theyre thrown off by what it is thatthis channel is for so consistency is what that was we just learned that we plannedahead of time that it would be very consistent when you come to laurain the kitchen you know what to expect you know what youre going to s youdont know what neccessarily what the recipe is going to be or how to makeit but you have a sense a comfortable sense that okay i know shes goingto explain this in a way that she explains everything else in all of hervideos its gonna be broken down

and im gonna be able to do this it was reallyto instill confidence in people by being con as consistent as we were withthe format and over the years obviously things got better they got betterlooking the lighting the equipement got better but um the format hasbeen the same the format has been the same and were afraid to changeit because everytime we even yeah play with the idea yeah lauras audiencedoes not want a different kitchen they do not want a differenti know layout they dont even want us to paint the walls itsï¿½ theywant the same aipron they want the same cutting board yeah i ihave to say i mean you know

some people might say oh you know changingand growing thats just part of life but you know i can relate tothat when i go to my grandmothers house i dont wanna see a different kitchenif those sunflower decals are off of her wall i will have a heart attack that's what i'm used tothats what ive been seeing my whole life and its very comforting so i getwhy people dont want things to change i dont like change because i love thefeeling of comfort and being familiar with how something is gonna workso i get why they dont want things to change and that for me was reallyimportant from day one we discussedï¿½ and really we never even discussedthe format of the episode

when we first started its justï¿½ before thefirst one we said this is what we want this is your tag line this is yourintro this is your outro and i think we kind of just said we we liked itso much from day one ï¿½ yeah that we never went back and talked about itright and when we came to which is really silly but when itcame to the end and tasting the food then te very few the first i donteven know how many maybe 10 15 episodes there was no tastingof food because i didnt know how the audience would take it i dontknow how the audience will take me eating on camera but then itjust kind of came naturally

without even thinking one day it happenedand i said to joe was it the first i think the first one you may haveno i didnt no nope and i remember specifically saying to youin the mic oh my goodness im so sorry you might wanna edit that outand i forgot that i wasnt supposed to eat and he just said well letsleave it in there whats the worst that could happen and it turns out itwas the best thing that we couldve done soï¿½ everybody wants to knowhow it tastes in the end and it turns out in traditional media nobodytastes their food oh really they just leave it on a plate and theydont taste it very few

shows have the tasting at the end yeah andum another thing we learned was what sets youtube apart or whatsets digital apart from the rest of the world is the ability to havea closed loop with the response if youre watching a tv show and you dont likewhat you saw yes ï¿½ youre never gonna hear about it unless yourechecking your twitter account maybe somebody might have tweetedabout it but its unlikely on youtube we learned that you cannot tastethe sauce and then use that spoon in the pot again which happenson every cooking show you watch yeah yeah nobody can go on and say heyyou we didnt like

the fact that you reused that spoon when youstirred the sauce huhï¿½ thats a major sticking point for an audiencebut it makes sense because if this is a natural you know dish of saucethat youre making for family thats coming over a lot of people dont liketo have the spoon put back in the in the pot yeah and uh you know itskind of a cliche and i know say it and maybe overuse it but the differencebetween youtube and traditional media is youtube is a communityyoure building a community and its not just a oneway conversationyou know they have input into your show and obviously the magicreally happens because

of your guys efforts and your ideas but youguys value what your audience has to say is there anything you guys wannatalk about when it comes to um an audience on youtube versus an audienceon traditional media ï¿½ well for me i can tell you that my audienceon youtube does influence a lot of the changes and growth in terms of youknow just really its important to me that they know i listen its importantto me that they know i read their comments and i read their tweets andits you know things that ive improved upon have been because of the ofmy audience a very classic example is that in the very beginning of laurain the kitchen when i would

use an alcohol in the food youd think verymuch of it well i started hearing from my audience that they really would preferif i gave them a suggestion if they couldnt use alcohol so i started doingthat and thats been something that has benefited my channel in an amazingway its so respected when i use wine in a recipe but i say hey listenif you dont wanna use it use a little bit of vegetable stock instead it wontdo this itll be fine you know and so on and so forth so now they know thati take their considerations to heart and i really listen and therefore itcreates that bonding between myself and them you know its like you said its partof that feeling like a community

they feel like were were in this togetherbecause i am not im not blind and im not dumb i know that without them watchingthere would be no future for me in this in this in this world in this fieldso its important to me that they feel like they i hear i listen you know thisis a community its not a oneway street its not a oneway conversation now ifeel a little bit different on traditional media because i dontknow yeah in lauras case a lot of her built in onlineyou know audience followed her to tv so we did hear a lot rightof the reaction on twitter and on social media but thats notthe audience that came

as a result of traditional media most of themwould be silent because we have no way of hearing from themthey may not know that they can hop on twitter and right rightand @lauras kitchen and get in touch with her you know what imean the only thing that i that i do that kind of makes me sleep at nightis just knowing that if im authentic if im on television as authenticas i am on my youtube channel all will it all will it will all work outand i know that my followers you know my audience from my youtube channel followsme on my tv show so im doing something wrong or something differenttheyre more than

okay with letting me know and i really relyon that i rely on knowing okay you guys dont mind that its a differentkitchen that made me feel better so i im not really able tohear from the audience thats never seen me before but its again itsthat community that follows me onto my tv show then tweetsme and says great job i love this youre the same on theshow as you are on your own show and thats me is its my mostvaluable asset is being able to be authentic and having theaudience see that ï¿½ yeah and um good point to bring up that uhwhen somebody

or many people make a suggestion or requeston youtube you guys are able to adjust to what your audiencepreferences are typically like in traditional tv theyd haveto wait til the seasons over maybe create a whole new show and thatswhat ive always thought of youtube as being uh strong comparedto traditional media the fact that you can adjust so quickly andyoure not dealing with so many different people making that decisionits you as the content creator doing it um obviously in your case both youand joe now i have another question that goes along with some of yourguys youtube success you

guys are coming up on almost a thousand videosyouve been doing this for almost 5 years now do you guys um have anythingyou wanna talk about at like the progression of your productionof laura in the kitchen i remember watching your videos when it wasnteven hd it was still like a square box do you wanna talk about that theevolution of your production yeah so the first so i dont come from a filmbackground i dont know anything about it didnt know anything aboutit and so if you asked me 5 years ago 5 or 6 years ago what color temperaturemeant i would look at you like you had two heads i wouldnt knowwhat youre talking about

id say color doesnt have a temperature soas the years went on we learned more about film a couple of my friendsin college were film and video majors and i used to pick their brainsas we went but when we when we first started out those first fewepisodes we actually shot them on a canon uh coolpix camera i believe it wasit was an old camera that happened to have a video feature because wedidnt wanna invest in equipement for the show we already investedin the kitchen but the kitchen kind of had an alternate purpose yeah wherewe didnt wanna go out and buy a bunch of expensive equipement untilwe knew that laura wasnt

going to freeze up on camera we actually shota video before the first episode which was an announcement video oohsaying that there were more to come and it was the worst experiencein lauras life up until that moment i would love to see that video didyou do it - no you will never see that video oh i have it somewhere so we didntshe just couldnt do it i had to give her a cucumber and a knifeand tell her chop this cucumber and try to read that line again and and itworked she couldnt do it without having something going on in the kitchen soonce we realized that if youre doing something and explaining it you cando it but you cant just stand

there and read a script from memory we realizedwe may be on this may work and it ended up after just the firstvideo it just worked she was explaining it the whole time it was comingthrough and you can see the quality was pretty horrible in the first fewi guess it was the first it was a while it was a guess the first hundred orso so we immediately went to a camcorder after we realized that peoplewere interested in lauras personality and her recipes and now today5 years later where are you guys imagine your equipement has gottenbetter by even maybe your lighting your sound and ive seen someof your instagram posts

joe i mean your equipement is top notch nowin the you?ube world standards at least yeah we um so we stillwe have went from a a home depo uh spotlight you know one of thelights you use for construction yeah to builtin lighting gridsin the ceiling with you know builtin lights in the room which wasthe original intent was to make this a flip the lights on and right startshooting type of studio room and now it is and um so over theyears weve progressed in that and all the light are the right temperatureso i dont know if anybodys seen the vanilla raspberry buttercreamcupcakes youll see

that the videos blue throughout half of itand turns yellow throughout the other half because we didnt have the rightlighting in the room so now we do and we started shooting in hdearly on because we realized that just like television most peopledont wanna watch standard definition they wanna watch hd so we wantedto please the audience any way we could and we just moved over tohd well before i think it was when youtube just started ingesting hduploads i mean we were we were one of the first to do it becausewe wanted to make sure that these had a longer life and i guess we shouldstart 4k soon yeah ï¿½

because eventually no ones gonna wanna watch1080p anymore sure and you know with that being said one of thereasons why we even have this channel is not only to hear yourstory but also to hear your advice for other um cooking channels and even justyoutube channels getting their start what would be some of your tipsand tricks or your advice for people that are just starting out totallyfresh like you did 5 years ago ï¿½ you know when it comes to to food channelsin particular and of course this this advice would be for anyone no matterwhat your interest is the most important ingredient in this wholesituation is authenticity yeah

for me i cook i share recipes i truly eatwhen the camera goes off we sit down and we eat that meal because to methats incredibly important i dont wanna share something with you thatim not really gonna eat because that thats just not thats not me authenticityis extremely important but also you have to be dedicated to it youhave to be consistent you cant expect to upload something today and thenupload something a month from now and thats gonna be a way to grow an audienceits not going to be a way to grow your audience you have to be consistentyou have to be authentic in what you do um those are the most importantthings to me and it can feel

discouraging when youre first starting outyou have no followers you dont know you know how youre gonna grow this but juststick with it because if its something you really are passionate aboutyou will keep going to me the fact that i didnt have a thousand subscriberswhen i first started didnt mean anything to me everyone starts somewhere soï¿½and i also knew that i wasnt gonna have a viral channel my channelwas not going to be a channel you go to for viral videos so i knew it wasgonna take a lot of dedication a lot of hard work and a lot of authenticityin order for it to grow and thats thats been the only way weve grown you knowwe dont we dont weve

never done big collaborations with big youtubersbecause i wanted people to find me in an authentic way if you found meat a you know from a related video or just in search i wanted you to stickaround because you liked what you saw you didnt feel like you were forcedto be here so no matter what field youre in just stay consistent whateveryoure doing it can be a channel about googly worms i dont really carebut if youre passionate about that stick with it because theres no way ofknowing whether somethings gonna work or not until you do it and stickwith it but you could you could write a book just based on that last littlerant of yours that was awesome

thank you so much now joe on the other sidelike the tech side maybe the editing side the production side do you haveany tips for uh new youtubers yeah so absolutely a hundred percent authenticitybecause if youre the guy behind the scenes and the person isntreally into what theyre doing forget i t i cant i cant fix if youre not really intoit so like we see a lot of channels where if you dont succeed you can tell itsbecause the person wa lets say you shouldnt be hosting a cooking channelif you havent if you dont kno if youve never cooked before right youre gonnacut yourself youre gonna lose a finger dont do that uh you shouldntbe doing an automotive channel

if youve never held a wrench before theresjust a lot of people who get into it because they wanna get into it and makethis big thing pick a topic that youre really into something everybody knows everybodysan expert in something that should be your pa if thats your passionthats what you should be using video for you shouldnt be using it just tobuild an audience for something that you kinda sorta thing might work yeah likejust to get popular to right ï¿½ get famous cause when you see that and theresnever succeed you see the ones where the people were doing it and itsjust sort of a hey i heard that they did this and its a great business modelim gonna go do it theres

business and then theres passion and whenthey both collide thats when you have a great combination now fromthe technical side ooking back on it i would say dont be afraidto invest upfront that was one thing that we kind of skimped out on i meanwe obviusly we built a studio but then when it came to equipement i couldveasked all the questions that i waited a year to ask i shouldve askedthose upfront what lighting should i have i shouldve had a dp come inand just light the place for me get the equipement even if its not as highendas the dp is gonna tell you just make sure its you know something thatwill do the job and then get

the equipement because theres a lot of ofour first videos i mean the video quality progression tells a storyand its a great story but it would be great it her shadow was shot in hd -right - and the same quality that we shoot todayso i would say just dont be afraid and try you know itshard to say cause it is expensive to get these things startedright off the bat especially if youre investing in all your equipementin one time pick and choose the right equipement whatever you can affordat the beginning to get off the ground in a way that you dont lookback and go oh man i wish

we did tha differently yeah its even it canbe something you know if you have to for example choose a good camerawith a good mic instead of worrying about your backgroundyour background could be a white curtain for all i care but if ican hear you clearly and i can see what youre doing it will all fall into placeso its sort of pick and choose in the right areas where youre going to investand invest in things that make a difference to me if i could go backi would invest in a better camera and i would wear a mic at the verybeginning because i know that the the sound is muffled its not as clearthe lighting isnt very good

so youre not even able to see the true colorsof the ingredients looking back thats something that we wouldvedefinitely definitely upgraded um we weouldve just started out withbetter produ you know in in our production we wouldve started outin the beginning with better equipement but we really in all honesty wechose to invest in our kitchen because we knew we needed one because ourkitchen upstairs you know our actual kitchen was just so not equipedfor filmingi mean it was the wrong size the wrong shape that wasnt thats notsaying that it wouldnt work but it would just be very uncomfortable whenyou have just one person doing

the filming it would have to be a lot of stopand restart and having an absolutely no prior background into filmingor editing or production we didnt know where to start so we thought startingwith a fresh kitchen that was just a very it was almost like a blankcanvas it wouldve been the easiest way to do it and it was so if youre goingto invest just make sure you invest in the right things that that make a differenceyeah totally no great advice i agree with so many and i even learned acouple things just from what you guys mentioned but i love how both of youagreed it all starts with what youre passionate about what is it that youregonna talk about make sure

not only that its something youre knowledgableabout but that youll wanna talk about even when you dont have a thousandsubscribers um great advice um with that being said there are a few morequestions you know you guys have multiple channels and i know that i meanno one would give that advice of starting multiple channels but can yougive us some work flow tips of how you guys are able to keep laura in thekitchen going uh vitale style the vitales as well as all your other stufflike what are things that you guys do to be able to stay consistent withyour um different platforms that you guys are pushing on top of all the socialstuff as well well you know

laura in the kitchen is our primary home laurain the kitchen is the heart of it all were very consistent onthat channel if you are subscribed on that channel you know that three days aweek there is gonna be a new episode for you when it comes to out other channelsyou know they started just because the audience you know i could hearthe audience saying we wanna know your beauty tips because im a girly girlalways have been and always had you know ive always had my beauty roomand people knew that from social media and just seeing different snippetsyou know in laura in the kitchen so i really wanted to feel connectedto my female audience on a

different level so i started vitale stylehowever i dont really broadcast it on laura in the kitchen because i know that itcan be a turnoff for a lot of people that are not there to listen you knowto me talk about come subscribe over here so we dont really broadcast it onthat channel we just did it because its a fun hobby i really enjoy iti get to connect with my female audience and its really fun same thing forthe vitales its just about giving people giving our audience a littlemore of an insight on who we are as humans on an everyday basis on a dailybasis i should say and people who really were interested and wanted to knowkind of followed us there but they

also know that those two channels are ourhobby channels there are not gonna be every day or every other day its goingto be consistent knowing that a couple times a week you will find a videoon both of those channels because thats just the way weve always been but theyalso know that its not our primary focus and thats something thats beenits been that way this goes back to channelizing you dont want to putvlog videos on your main channel yup althoug again ive seen peopledo this and its worked for them and i dont i just dont ive seen it alsonot work more often than i see it work because the audience was askingfor it fashion beauty style

girly stuff so actually to be completely honestabout it we actually created a channel inbetween called lauras topics andwe would just do different videos of different topics to see which topicspeople were most interested in and it turned out that it was the fashionbeauty style lifestyle type stuff and we started the vlog channel around whatwe thought would be a really exciting time in our lives to start sharingyeah totally that was when we started with the world and the book there wasso many things that we realized this was a really cool time lets share ityou know everybody here wants to know more and we actually tried blogging fora little while it was hard

and it was hard its like youre a video stargo in the video go do the video thing so thats why vlogging actually it reallyyou really feel connected when you vlog with your audience its reallyits an amazing feeling to open up the comments and see people just watchtheir experiences and see what theyre saying about oh i had that same thinghappen to me or i totally disagree with joe on this right but were aloudto disagree wait did anybody disagree with me probably no nobodyhas ever disagreed ï¿½ well i dont know anything about that so uhbut i will say you guys are the masters of consistency and i always tellpeople second to that first tip

of being passionate and doing something youlove youve gotta be consistent now you guys have been so consistent overthe last 5 years what are some of your tips or advice pieces of advice forstaying consistent whether its work flow or you know like production because youand i both know thats so important to the success of a channel especiallyin the beginning um what do you have to say about that prioritize thatsmy biggest tip is prioritize whats most important and i know this is gonnasound really silly but for me when i wake up in the morning okay i thinkokay where am i gonna be for lunch today im gonna be home okay great ihave leftovers i can eat im set

if i know that in life if i know that im gonnabe fed at all times im happy i can go on thats a big priority of mine okay laura in the kitchen is a bih priority in my busin